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Across 1. an interval 6. Nothing to do with being tardy for school 9. different from response rates 12. Statistics for real researchers 14. In the US, many households no longer have them 17. Making sense of words, lots of words 18. Another common sccale 19. Another market researcher dream 21. the family name that means market research news 22. what speeders do, old school 25. Modern day check boxes? 28. A Market Researcher's Dream? 32. Common type of survey on web sites 33. For in-person market research training seminars 34. Knows how to probe, non-medically that is 35. Also known as best-worst scaling 36. I'm not square, but that R is 37. Bar or pie 39. We love to hate it 41. "Before we start, what are your (blank)" 43. A group that has opted-in to take surveys 47. A kind of square 48. Brought conjoint to the masses? 49. Founder of NewMR Festival 51. The market research industry's most prolific blogger 52. What you use to ensure distribution by groups, so your banners are good 53. Convenience nice, but it comes with a price 54. Executive (blank) 56. Perhaps what market researchers are most known for

Down 2. Online or in-person 3. The guy I once threw out of a focus group was one of these 4. Consolidation, to market researchers 5. The most common scale 7. We need to specify the attributes and the attribute (blank) 8. A tad better than anecdotal 10. Buyers? 11. Laugh if you want; Annie and I say market research is this 13. An instrument? but not musical 15. US professional association 16. Sometimes it takes more than 2 to tango 20. The art & science of observation, as research 23. (blank) digital dialing 24. Not quantitative 26. Usually 8 to 12 people make for a good one 27. Yes it's old school, but in some cases it still works 29. It sounds like we are going to kill them when we do this, but it's just programming speak 30. (blank) media research 31. Yes, we know it can be hard to self-report these 38. Questions that determine qualifications 40. We strive for it 42. Oranges have them too 44. State home of a respected Market Research Degree program 45. Great market research association, think Europe 46. A regular measurement, via survey 50. Some love his charts. Some think they are too complex 55. A group of people who participate in an online venue, for research purposes